Behind-the-scenes of AMC Cinema’s foray into Saudi Arabia — An Influx perspective
| Archana Jayaraman | - @Archietokes
Designing a website for AMC Cinemas, Saudi Arabia’s first cinema theatre in over 35 years, has been a brag-worthy moment for Influx. Working closely with Vista, the leading software services provider for cinema globally, we took the website live in record time!
Amit Mehta (@AmitKO84), our suave GCC business head based out of Dubai, and Nagarajan Manimaran (@universalnaga), our quiet, unassuming tech head, recounted their experiences of working on the project.
Mother of all briefs — AMC Saudi Arabia?
Amit: We are talking about the largest movie theatre chain in the world! Of course, it was huge for us. They were the first ones to get a license to operate in Saudi Arabia, and while in discussion with Vista for developing their website, our name was suggested.
Naga: Discussions began towards the end of March 2018 and the client wanted the...
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