Create a winning social media marketing plan for your business
| Deepa Sai | - @deepasai_pr
Businesses are now thriving on social media at such levels that Mark Zuckerberg had to update the Newsfeed algorithm to restrict the display of branded and public content on Facebook. Brands now have to hustle harder to gain customers’ attention, especially before they are further bombed with algorithms on other social media channels.
An alarming number of brands are active on social media with ill-formed strategies and getting their reputations butchered. This article is to give such brands a harsh reality-check.
As a brand you just cannot afford to:
- Have an social account with zero posts on them
- Post on social media actively for a while and then “ghost” on your audiences
- Survive solely on piggybacks (retweets, reposts, etc.)
- Borrow tacky photographs and videos of low-res and claim them as your own
Otherwise, your brand will get sucked into the...
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