Social Media for Non-profits

| Ebenezer Davidraj | - @ebedavidraj

Blog-Post1 (4).jpg

 Principles for using social media in a nonprofit organization

  1. Commit
  2. Set Goals
  3. Plan your voice
  4. Create Good Content
  5. Respond to your audience
  6. Listen to your audience
  7. Excel
  8. Maximize your efforts

 Importance of feedback and responding

Response Policy: Always respond; always respond kindly.

 Brainstorming sheet

 Creating your social media strategy

  1. Set a Goal
  2. What is the message and voice you want to portray?
  3. Do you want to give them an inside scoop-bringing them in as insiders?
  4. Who else is participating?
  5. All offline assets should support the online strategy and include links to all social media.

 Campaign

1 - Campaign project description
2 - Project deadlines
3 - Timeline
4 - Deliverables
5 - Assets
6 - Evaluate Free Distribution Channels

7 - Content Alignment

8 - Protocol

 Social Media Reference guide to follow every single time we post.

1 - Proofread
2 - Test
3 - Promote offline
4 - User relevant searches
5 - Always hashtag search
6 - Avoid shortcuts

Ebe is Associate Media Engineer at Influx. He’s our video-whiz and handles motion graphics and video works for internal and our clients’ digital requirements. He has a B.Tech in Electronics and Media Technology and has worked as a software developer before following his passion for video. He currently supports multiple NGO’s with their social media campaigns and digital presence in his free time.

 
12
Kudos
 
12
Kudos

Now read this

Calling Team Creative: Behance Portfolio Review is here!

BehanceReviews comes to India only in #Chennai and #Coimbatore to give a whole new experience! [Behance](www.behance.net), an Adobe company is the leading and powerful online platform to showcase & discover creative work. World... Continue →